What does AI say when your customers ask who to hire? Find out for $99.

The audit builds its question list from the business's own top three or four services and the towns it actually serves, not a generic template, because a generic question list would miss the exact phrasing real customers use. Those real questions, built from the business's own services and towns (eight on the September 2026 audit described below; more for a business with a long list of towns and services), are asked of ChatGPT, Claude and Perplexity, with Google's AI Overview read from the search results in each town where Google shows one, and every answer is recorded word for word: not a summary of whether the business was mentioned, but the actual text, including the names of any competitors named instead and the order they were named in.

That word-for-word record matters because it is the only way to see the specific reason a business was skipped rather than guessing at one. An answer that names three competitors and lists their towns and specialties in plain sentences, next to a business's own thin or inconsistent web presence, shows exactly what the fix needs to close.

This sits inside the audit's wider seven-area review, alongside Google's own map results and search rankings checked from each town served, and what happens after a customer clicks through: site speed on a phone, whether the call and quote buttons actually work, and whether the business's details agree everywhere they appear. AI-assistant visibility does not stand alone; it is cross-checked against the same underlying facts that determine traditional search ranking, and the fixes for one usually help the other. The reasons a business gets skipped in the first place are laid out in why ChatGPT does not recommend a business. The audit also works as an AI SEO audit and a Google Business Profile audit. The Google Business Profile is the listing that shows on Google Maps; the audit reads its reviews, checks whether the business is in the map top three in each town, and tests the site on a phone.

You measure AI visibility by asking the assistants what your customers ask them and reading what comes back. We build the real questions customers type from the business's own services and towns, ask them of ChatGPT, Claude and Perplexity, and read Google's AI Overview in each town where Google shows one. Every answer is shown word for word, with the competitors that were named instead. A bare count of mentions would hide what the assistant actually said; the full text shows it.

Two results from the audits show what that looks like. A personal injury law firm sample (sample report, names blurred) had 29 five-star Google reviews, and ChatGPT named it in zero of the buyer questions asked. A Massachusetts countertop fabricator (audited September 2026, anonymized) was named by ChatGPT and Claude in 2 of 8 questions, and only when the question contained its own name. These show where a business stands today; no audit can promise a ranking or a place in an AI answer.

The AI Visibility Check is $99, paid once through Stripe with no subscription. You get a private link the same day with every question we asked ChatGPT, Claude and Perplexity, Google's AI Overview read from the search results in each town where Google shows one, each answer recorded word for word, the competitors named instead of you and how often, a plain-English summary of what is in the way, and the Money Leak figure: what the gap is worth a year, built from your own numbers rather than an industry average. If it did not feel worth $99, we refund it, no questions asked.

To run the check we audit the whole business, so the full AI-Ready Audit is built at the same time and waiting behind it: findings across all seven areas, every fix priced and ranked with step-by-step instructions, what to do this week and over ninety days, a narrated video walkthrough, the printable PDF, a 20-minute call with Brandon and a free re-check every quarter. The full audit is $499. If you start with the check, the $99 is credited in full and the rest is $400, published to the same private link within a day of payment, usually within hours.

Both carry the same promise: if you do not feel you got value, the money comes back.

The report belongs to the business either way. An owner can hand it to their own web person and be done, and many will. For AI-visibility fixes specifically, that usually means correcting inconsistent listings, rewriting pages to state services and towns in plain language, and building out any missing service-area pages the audit flags.

For owners who want ColabContent to carry out the work, the fixes are quoted on the post-audit call, measured against that business's own audit numbers: SEO and AI-visibility fixes are $2,997 once, done in 14 days; ongoing care to keep it current is $997 a month, cancel any time with 30 days notice; and where the audit surfaces a bigger workflow problem AI can solve, a custom AI system starts at $10,000, with a working prototype on the business's own data built before any build fee changes hands. None of this is owed. The $499 audit stands on its own.

A countertop fabricator engaged ColabContent for a $10,000 implementation after reading their own audit findings; the case study for the kind of system ColabContent builds once an audit has shown where the leads are is Jim Glaser Law.

On a September 2026 audit of a Massachusetts countertop fabricator (not named here), the AI-visibility section ran to 18 recorded answers: eight questions each to ChatGPT and Claude, and two to Perplexity before its login wall stopped the browser check. Each row carries the exact question, the full answer word for word, whether the company was named, and which competitors were named instead. Gemini was not checked, and Google showed no AI Overview on any of the ten local searches pulled for the report; the section says so rather than hiding it. The totals: ChatGPT named the company on 2 of 8 and Claude on 2 of 8, both only on questions that contained the company's own name; Perplexity on 1 of 2. Ten competitors were tallied by how often they were named, and the top two appeared five and four times.

That level of detail is what turns "AI doesn't seem to know about us" into a specific, ranked list. On this report it read: town pages first, because Google's map results showed the company in the top three in only 2 of its 12 towns and the assistants named competitors from exactly those other towns; a repair page second, because the search pull showed repair demand the site never mentioned; a Yelp listing that put the company in the wrong town third; then a review ask worded to get the town and the job into the review text. The ranked fixes carry step-by-step instructions either way, whether the owner's own tech person does the work or ColabContent is asked to.

After ordering the check you land on a three-minute form: the services that make the most money, the towns served, and a rough average job value for the Money Leak figure. None of that requires account access to anything the business runs. If the form never arrives, the check is built from public information and you are asked to correct it.

While the report is being built, an owner can usefully spend the same week gathering the facts the report will need anyway: a current list of every place the business is listed online, and a plain description of the three or four services that matter most, in the owner's own words. Having that ready shortens the intake conversation and means the report, when it arrives the same day, lands on an owner who is already thinking in the same terms it uses.

This page is the deep dive on the AI-visibility part of the audit. The three links below cover why the underlying gaps happen, how to sample them yourself for free, and the full order page for the $499 audit itself.

See why ChatGPT skips a business for the mechanics behind the checks.

See how to check it yourself before ordering the full audit.

See how ChatGPT chooses which businesses to recommend.

Get the $99 AI Visibility Check, or order the full $499 AI-Ready Audit.