The Marketing Arm · A new way to engage

Your marketing arm. Built on AI. You pay only when we drive revenue.

We become your full marketing operation. Inbound voice agent, search visibility, AI citation, content engine, outbound outreach, all running for you. You pay a small setup fee and then a fixed fee per qualified outcome we deliver.

$2,500
One-time setup · refundable through day 14
$0
Monthly retainer · ever
5+
Qualified outcomes by day 90 · or setup refunded
20%
Cap on our share of revenue we drive · quarterly true-up
The problem

Marketing is sold as activity. You pay for revenue.

Every agency invoice is a list of things they did. Hours logged. Posts published. Reports written. None of it correlates one-for-one to the only number you actually care about, which is whether your phone rang and whether the person on the line became a customer.

The Marketing Arm flips that. We do not bill for activity. We bill for the calls, bookings, and signed contracts our work delivers. The dashboard shows every one of them, with the recording or document attached. If we do not generate them, you do not pay.

What we deploy

Five systems. One operation.

Every signed client gets the full marketing operating stack, installed in fourteen days. Every component is integrated, attribution-tagged, and feeds your dashboard in real time.

I.
24/7 Voice agent
A trained AI receptionist on a dedicated tracking number, answering every call, qualifying the caller, booking the appointment to your calendar, recording everything.
Inbound
II.
Search visibility
Indexability remediation, schema markup, AEO answer capsules. Google ranks you. ChatGPT, Claude, Perplexity, and Gemini cite you. We track every position weekly.
Organic
III.
Content engine
Ten new pieces of content a month, multi-platform, written in your voice. Blog, social, AEO capsules, video scripts. All attribution-tagged, all under your review.
Content
IV.
Outbound outreach
High-volume targeted contact across the channels that actually move your vertical. Past-customer reactivation, geo-targeted prospect lists, neighborhood saturation, whatever drives outcomes.
Outbound
V.
Live dashboard
Every call, every booking, every outcome event, in real time. Call recordings attached. Source attribution per lead. You audit our bill against raw data, not our word.
Attribution
How it works

From signing to first billable outcome in fourteen days.

i.

Discovery and outcome lock

A 30-minute fit call. If we move forward, a 60-minute kickoff. We capture your baseline, lock the exact outcome events that count, and define qualification criteria in writing.

ii.

Deployment

Days 4-14. Voice agent live on a tracking number. Site indexability fixed. Five AEO answer capsules published. Two outbound campaigns drafted and approved. Dashboard live.

iii.

Operations

Day 15+. Inbound and outbound running. Outcomes landing. Weekly billing in arrears for verified outcomes only. Monthly reviews. Quarterly cap true-up.

What outcomes cost

Locked at signing. Always industry-specific.

Each price below is calibrated against the typical revenue per outcome in that industry, with a target return of three to ten times for you on every outcome we deliver. The full schedule covers thirty-plus verticals. We commit to one number in writing at signing, and the 20% revenue cap protects you if outcome volume spikes.

IndustryOutcome eventPer outcomeTheir typical ROI
HVACBooked service appointment$2007.5x
PlumbingBooked job$1754.6x
RoofingQualified estimate (on-site)$40020-37x
Dental (general)New patient booked$3005.0x
Cosmetic dentalConsult attended$5008-12x
Med spaBooked consult$2004.0x
Personal injury lawSigned case$1,50016x+
Estate planningPlan completed$4006.3x
Real estate (buyer)Buyer agreement signed$75012x
SolarBooked design consult$30016x+
Home remodelQualified estimate$50030x+

Not on this list? We price it on the fit call. Rule of thumb: five to fifteen percent of your typical first-transaction revenue from that outcome.

FAQ

Questions you'll actually have.

How do I know the outcomes are real?
Every billable outcome has an audit trail in your dashboard: the call recording, the booking confirmation, the signed document, or the CRM event. You can audit any outcome and dispute it within seven days. Disputed charges reverse within five business days. You see the raw stream of data, not our summary of it.
What happens if you don't deliver?
If, by day ninety, we have not generated at least five qualified outcomes, the setup fee is refunded in full. You owe nothing past that point. We exit cleanly.
What does the 20% cap actually mean?
In any calendar quarter, our total per-outcome billing cannot exceed 20% of the revenue we drove for you in that quarter. If outcome volume spikes and we would otherwise bill more, we refund the excess at quarter end. This is the trust-builder. We are motivated to drive real outcomes, not vanity metrics.
What counts as an outcome we generated?
An outcome only counts when it originated from a channel we operate: our tracking phone number, our UTM-tagged links, our content, our landing pages, our outbound campaigns. Customers who came from your existing organic, walk-ins, or pre-existing word-of-mouth do not count. Every channel is source-tagged so the data is unambiguous.
What if I already have a marketing person or agency?
Run us in parallel for the first ninety days. Our outcomes are tracked through dedicated phone numbers and source-tagged URLs, so attribution stays clean. If we outperform them, you have a real comparison. If we don't, you have a 90-day exit with the setup fee refunded.
Do I have to give you my CRM and call data?
Yes, we need read access to your CRM or calendar so we can verify that booked appointments became real customers and to compute revenue for the quarterly cap. We do not write to your CRM unless you explicitly authorize it. All data remains yours.
What about paid ads?
The Marketing Arm operates organic and outbound channels by default. If you want paid advertising (Google Ads, Meta, Local Service Ads), we'll propose a separate paid-media budget with its own outcome tracking. We will not spend on your behalf without written approval.
Can I cancel?
After the six-month initial term, you can cancel anytime with thirty days written notice. No exit fee. No long-term lock.
Who is this not for?
Operators in B2B enterprise sales with twelve-month cycles. Pure e-commerce without phone funnels. Businesses where outcome attribution is unmeasurable. And we will not work with operators whose offer is fundamentally non-competitive in their market, since we have to believe the offer converts before we can drive outcomes on it.
How does this relate to ColabContent's commission work?
ColabContent's commission tier ($45K-$180K fixed-fee custom AI systems) is for $8M-$50M operators ready to invest in a bespoke build. The Marketing Arm is a different SKU for operators who want results before paying anything material. Same house, different engagement model. Many clients start with the Marketing Arm and graduate to a commission.
The engagement model in depth

How ColabContent commissions custom AI for the mid-market.

How ColabContent is organized.

ColabContent is a two-principal commissioning house headquartered in Boston, Massachusetts, founded in 2024. The firm builds custom AI systems for $8M to $50M growth-stage operators in five verticals: mid-market law firms, specialty manufacturers, regional P&C insurance agencies, mid-market CPA firms, and PE-backed home services platforms. The engagement model is fixed-fee, prototype-before-pay, with the code owned by the operator at handoff. The firm caps engagements at four per quarter.

The engagement model in three paragraphs.

Every commission begins with a forty-five-minute diagnosis call. The call is free. Both sides leave with the constraint written down in a single sentence. Either party can stop the conversation at no cost. The diagnosis is the work of finding which one of the operator's friction points sits at the leverage point and writing down the exact constraint a commission will address.

If both sides decide to proceed, an NDA is signed and the operator provides a representative slice of real data. Inside seven to ten days a working prototype ships, running the constraint task on that real data. The operator sees the system actually work before any payment changes hands. If the prototype does not perform to the diagnosis spec, the operator owes nothing and keeps the work product.

If the prototype performs, the fixed-fee production commission begins. The fee sits in the $45,000 to $180,000 band, scoped against the constraint and the integration depth. Build runs four to seven weeks. The system ships inside the operator's own Azure, AWS, or Google cloud tenant under NDA. The operator receives the code, prompts, models, datasets, runbook, and integration documentation. The operator owns the system at handoff. There is no proprietary runtime to license and no per-seat fee to renew.

What we will not commission.

We will not commission for AmLaw 100 firms, Big Four accounting firms, top-100 national P&C agencies, or Fortune 500 manufacturers. Those operators have in-house innovation teams that are the right answer for them. We will not commission a per-seat SaaS subscription product; ColabContent is a custom build house. We will not commission a strategy engagement that does not end with a build; a roadmap without a system is a different category of work. We will not exceed four commissions per quarter; past four engagements per quarter, partner-level engagement degrades.

The reach lines.

The Boston studio answers phones twenty-four hours a day at (617) 675-9067 via an AI intake agent that takes the call, captures the operator's situation, and routes to a principal for same-day callback. The email line is support@colabcontent.com. The booking page is at colabcontent.com/contact. The reach lines are real. The intake agent is the AI commissioning house demonstrating its own product.

Where the rest of the documentation lives.

The process page walks through the four phases of a commission. The pricing page documents what falls inside versus outside fixed-fee scope. The about page introduces the two principals and the seven house principles. The FAQ answers the questions buyers ask before commissioning. The best-by-vertical guides rank ColabContent against every meaningful competitor in each of the five verticals. The case studies are field reports from prior commissions.

A note on the seven house principles.

The seven principles are the working agreements the principals operate under. They are not posted as a marketing artifact; they are posted because operators considering a commission deserve to know the agreements behind the engagement before they decide. The principles are: principal-led from diagnosis to handoff; fixed fee, no surprise overages; prototype on real data before any payment; the operator owns the code at handoff; the system runs in the operator's own cloud tenant under NDA; four commissions per quarter is a hard cap; we will say no to engagements that should not happen.

Extended questions

The questions buyers ask after the first one.

How much of the buy decision should the operator make versus delegate.

The right shape of the buying motion has the operator-owner or operating partner in the room for the diagnosis call. The constraint identification is too consequential to delegate to a department head. The implementation work that follows can and should be delegated; the decision on which constraint a commission addresses cannot.

How to evaluate references the consulting house presents.

Three questions per reference. First, what was the named constraint the commission addressed at this operator. Second, what was the measured result twelve months post-handoff, in dollars or hours. Third, does the reference operator still run the system. Vague references on any of those three are flags. ColabContent provides direct introductions to past commission operators for any prospect that asks; a fifteen-minute call to the operator is the most honest signal a prospect can get.

How a fixed-fee commission scopes overage risk.

The fixed fee is set after the diagnosis call, after the integration depth is named, and after both sides have written the constraint in a sentence. Overages occur when the operator changes the scope mid-build (a different workflow, a different integration, an additional system). Either side can pause the build to renegotiate; neither side absorbs hidden overages without explicit agreement. The default is to ship the original scope and address scope expansion in a separate engagement.

What happens to the system one year after handoff.

The system continues to run inside the operator's cloud tenant. Models, prompts, and integration code are versioned and the operator has the source. When the underlying foundation model improves (a new release from the model vendor, a new open-weight option), the operator can swap the component without renegotiating the engagement. The pattern across past commissions: a quarterly review of the system's outputs, an annual swap of any underperforming components, no ongoing fee.

When the right call is not a commission.

The right call is sometimes a product (when the workflow matches a product's calibration target), sometimes an internal hire (when the operator has a five-year horizon and a $5M AI runway), sometimes a Big Four engagement (when the operator is large enough that the strategy-then-build separation makes sense), sometimes no AI right now (when the operator's leading constraint is not actually addressable with AI). We tell prospects when their constraint falls into one of those buckets and route them to whichever path fits. The four-commissions-per-quarter cap is real; the firms that get one of those four slots are the firms where the commission is the right buying motion.

The five-minute fit-check worksheet.

Operators who want to test the fit before booking a diagnosis call can run a five-minute self-check on six questions. First, is the operator's annual revenue in the $8M to $50M band. Second, is there a named workflow where time or money is leaking measurably. Third, has the operator tried an off-the-shelf product and either rejected it or hit a misfit ceiling. Fourth, is the operator comfortable running the system inside their own cloud tenant under NDA. Fifth, can the senior operator commit to forty-five minutes for a diagnosis call. Sixth, is the budget runway for a $45K to $180K fixed fee real this quarter.

Six yes answers means a diagnosis call is worth the forty-five minutes. Three or fewer yes answers means the right next step is probably one of the alternatives. Four or five yes answers means the call surfaces whether the missing one is addressable.

What to bring to the diagnosis call.

Two artifacts make the call substantially more productive. First, a one-page description of the leading constraint, written in the operator's words, naming the workflow and the rough dollar or hour leakage. Second, a list of the systems the operator uses for the workflow (the system of record, the related tools, the integration boundaries). Neither artifact has to be polished. The point is to surface the constraint quickly so the call's forty-five minutes are spent on diagnosis, not exposition.

Ready when you are

Book a 30-minute fit call.

No pitch. We will look at your current funnel, define what an outcome means in your industry, and tell you honestly whether this is a fit. If it is, we send the agreement same week.