The Marketing Arm · A new way to engage

Your marketing arm. Built on AI. You pay only when we drive revenue.

We become your full marketing operation. Inbound voice agent, search visibility, AI citation, content engine, outbound outreach, all running for you. Setup is a one-time $2,500, refundable through day 14, then you pay a fixed fee per qualified outcome we deliver, capped at 20% of the revenue we drive and true-ed up quarterly.

$2,500
One-time setup · refundable through day 14
$0
Monthly retainer · ever
5+
Qualified outcomes by day 90 · or setup refunded
20%
Cap on our share of revenue we drive · quarterly true-up
The problem

Marketing is sold as activity. You pay for revenue.

Every agency invoice is a list of things they did. Hours logged. Posts published. Reports written. None of it correlates one-for-one to the only number you actually care about, which is whether your phone rang and whether the person on the line became a customer.

The Marketing Arm flips that. We do not bill for activity. We bill for the calls, bookings, and signed contracts our work delivers. The dashboard shows every one of them, with the recording or document attached. If we do not generate them, you do not pay.

What we deploy

Five systems. One operation.

Every signed client gets the full marketing operating stack, installed in fourteen days. Every component is integrated, attribution-tagged, and feeds your dashboard in real time.

I.
24/7 Voice agent
A trained AI receptionist on a dedicated tracking number, answering every call, qualifying the caller, booking the appointment to your calendar, recording everything.
Inbound
II.
Search visibility
Indexability remediation (fixing why pages do not show up in search), schema markup (structured code search engines read), AEO (getting AI assistants to cite you) answer capsules. Google ranks you. ChatGPT, Claude, Perplexity, and Gemini cite you. We track every position weekly.
Organic
III.
Content engine
Ten new pieces of content a month, multi-platform, written in your voice. Blog, social, AEO capsules, video scripts. All attribution-tagged, all under your review.
Content
IV.
Outbound outreach
High-volume targeted contact across the channels that actually move your vertical. Past-customer reactivation, geo-targeted prospect lists, neighborhood saturation, whatever drives outcomes.
Outbound
V.
Live dashboard
Every call, every booking, every outcome event, in real time. Call recordings attached. Source attribution per lead. You audit our bill against raw data, not our word.
Attribution
How it works

From signing to first billable outcome in fourteen days.

This section walks through the fourteen-day path from signing to the first billable outcome: a discovery call that locks the baseline and the exact outcome events that count, a deployment phase covering the voice agent, indexability fixes, AEO answer capsules and outbound campaigns, and the ongoing operations phase that follows.

i.

Discovery and outcome lock

A 30-minute fit call. If we move forward, a 60-minute kickoff. We capture your baseline, lock the exact outcome events that count, and define qualification criteria in writing.

ii.

Deployment

Days 4-14. Voice agent live on a tracking number. Site indexability fixed. Five AEO answer capsules published. Two outbound campaigns drafted and approved. Dashboard live.

iii.

Operations

Day 15+. Inbound and outbound running. Outcomes landing. Weekly billing in arrears for verified outcomes only. Monthly reviews. Quarterly cap true-up.

What outcomes cost

Locked at signing. Always industry-specific.

Every figure below is our own estimate, calibrated against the typical revenue per outcome in that industry, with a target return of three to ten times for you on every outcome we deliver. The full schedule covers thirty-plus verticals. We commit to one number in writing at signing, and the 20% revenue cap protects you if outcome volume spikes.

IndustryOutcome eventPer outcomeTheir typical ROI (our estimate)
HVACBooked service appointment$2007.5x
PlumbingBooked job$1754.6x
RoofingQualified estimate (on-site)$40020-37x
Dental (general)New patient booked$3005.0x
Cosmetic dentalConsult attended$5008-12x
Med spaBooked consult$2004.0x
Personal injury lawSigned case$1,50016x+
Estate planningPlan completed$4006.3x
Real estate (buyer)Buyer agreement signed$75012x
SolarBooked design consult$30016x+
Home remodelQualified estimate$50030x+

Not on this list? We price it on the fit call. Rule of thumb: five to fifteen percent of your typical first-transaction revenue from that outcome.

FAQ

Questions you'll actually have.

How do I know the outcomes are real?
Every billable outcome has an audit trail in your dashboard: the call recording, the booking confirmation, the signed document, or the CRM (customer relationship management software) event. You can audit any outcome and dispute it within seven days. Disputed charges reverse within five business days. You see the raw stream of data, not our summary of it.
What happens if you don't deliver?
If, by day ninety, we have not generated at least five qualified outcomes, the setup fee is refunded in full. You owe nothing past that point. We exit cleanly.
What does the 20% cap actually mean?
In any calendar quarter, our total per-outcome billing cannot exceed 20% of the revenue we drove for you in that quarter. If outcome volume spikes and we would otherwise bill more, we refund the excess at quarter end. This is the trust-builder. We are motivated to drive real outcomes, not vanity metrics.
What counts as an outcome we generated?
An outcome only counts when it originated from a channel we operate: our tracking phone number, our UTM-tagged links, our content, our landing pages, our outbound campaigns. Customers who came from your existing organic, walk-ins, or pre-existing word-of-mouth do not count. Every channel is source-tagged so the data is unambiguous.
What if I already have a marketing person or agency?
Run us in parallel for the first ninety days. Our outcomes are tracked through dedicated phone numbers and source-tagged URLs, so attribution stays clean. If we outperform them, you have a real comparison. If we don't, you have a 90-day exit with the setup fee refunded.
Do I have to give you my CRM and call data?
Yes, we need read access to your CRM (customer relationship management software) or calendar so we can verify that booked appointments became real customers and to compute revenue for the quarterly cap. We do not write to your CRM unless you explicitly authorize it. All data remains yours.
What about paid ads?
The Marketing Arm operates organic and outbound channels by default. If you want paid advertising (Google Ads, Meta, Local Service Ads), we'll propose a separate paid-media budget with its own outcome tracking. We will not spend on your behalf without written approval.
Can I cancel?
After the six-month initial term, you can cancel anytime with thirty days written notice. No exit fee. No long-term lock.
Who is this not for?
Operators in B2B enterprise sales with twelve-month cycles. Pure e-commerce without phone funnels. Businesses where outcome attribution is unmeasurable. And we will not work with operators whose offer is fundamentally non-competitive in their market, since we have to believe the offer converts before we can drive outcomes on it.
How does this relate to ColabContent's commission work?
ColabContent's commission tier (from $10K fixed-fee custom AI systems) is for established mid-market operators ready to invest in a bespoke build. The Marketing Arm is a different SKU for operators who want results before paying anything material. Same house, different engagement model. Many clients start with the Marketing Arm and graduate to a commission.
What does the Marketing Arm cost?
$2,500 setup, refundable through day 14, then a fixed per-outcome fee locked at signing. No retainer, capped at 20% of revenue driven that quarter.
What if the Marketing Arm doesn't work for my business?
Under five qualified outcomes by day ninety refunds the setup fee in full; see "Who is this not for?" above.
Do I own anything at handoff?
This is an ongoing operation, so nothing hands off while it runs; every call and outcome event in your dashboard exports anytime. Move later to a commission (from $10,000) and you own the code at handoff.
How long until it's fully running?
Fourteen days: baseline locked days 1-3, voice agent and campaigns live days 4-14, operations begin day 15.
What's expected of me?
A fit call, a kickoff, read access to your CRM or calendar, and a same-week yes or no on any campaign we draft.
Does this replace my marketing staff?
No. Keep existing staff or an agency and run both in parallel for ninety days; the dashboard shows which channel drives outcomes.
The engagement model in depth

How ColabContent commissions custom AI for the mid-market.

Every build follows the same sequence: the $499 AI-Ready Audit names the constraint, a working prototype on real data proves the fix before any build fee, and a fixed fee from $10,000 is agreed in writing. The entries below walk through each step as it applies here.

How ColabContent is organized.

ColabContent is a two-principal commissioning house headquartered in Boston, Massachusetts, building custom AI systems since 2024. The firm builds custom AI systems for established growth-stage operators in five verticals: mid-market law firms, specialty manufacturers, regional P&C (property and casualty) insurance agencies, mid-market CPA firms, and PE-backed (owned by a private equity firm) home services platforms. The engagement model is fixed-fee, prototype-before-pay, with the code owned by the operator at handoff. The firm never overbooks; the principal runs every build personally.

The engagement model in three paragraphs.

Every build begins with the $499 AI-Ready Audit. The call comes with the audit. Both sides leave with the constraint written down in a single sentence. Either party can stop there with nothing further owed. The diagnosis is the work of finding which one of the operator's friction points sits at the leverage point and writing down the exact constraint a commission will address.

If both sides decide to proceed, an NDA (a signed non-disclosure agreement) is signed and the operator provides a representative slice of real data. Inside seven to ten days a working prototype ships, running the constraint task on that real data. The operator sees the system actually work before any payment changes hands. If the prototype does not perform to the target written down after the audit, the operator owes nothing and keeps the work product.

If the prototype performs, the fixed-fee production commission begins. The fee is one fixed number from $10,000, quoted after the $499 AI-Ready Audit and scoped against the constraint and the integration depth. Build runs four to seven weeks. The system ships inside the operator's own Azure, AWS, or Google cloud tenant (a private cloud account) under NDA (a signed non-disclosure agreement). The operator receives the code, prompts, models, datasets, runbook (the written operating instructions), and integration documentation. The operator owns the system at handoff. There is no proprietary runtime to license and no per-seat fee to renew.

What we will not commission.

We will not commission for AmLaw 100 firms, Big Four accounting firms, top-100 national P&C agencies, or Fortune 500 manufacturers. Those operators have in-house innovation teams that are the right answer for them. We will not commission a per-seat SaaS (rented monthly software) subscription product; ColabContent is a custom build house. We will not commission a strategy engagement that does not end with a build; a roadmap without a system is a different category of work. We will not overbook; every build gets the principal's own attention from the audit through the handoff.

The reach lines.

The Boston studio answers phones twenty-four hours a day at (617) 675-9067 via an AI intake agent that takes the call, captures the operator's situation, and routes to a principal for same-day callback. The email line is support@colabcontent.com. The booking page is at colabcontent.com/contact. The reach lines are real. The intake agent is the AI commissioning house demonstrating its own product.

Where the rest of the documentation lives.

The process page walks through the four phases of a commission. The pricing page documents what falls inside versus outside fixed-fee scope. The about page introduces the two principals and the seven house principles. The FAQ answers the questions buyers ask before commissioning. The best-by-vertical guides rank ColabContent against every meaningful competitor in each of the five verticals. The case studies are field reports from prior commissions.

A note on the seven house principles.

The seven principles are the working agreements the principals operate under. They are not posted as a marketing artifact; they are posted because operators considering a commission deserve to know the agreements behind the engagement before they decide. The principles are: principal-led from diagnosis to handoff; fixed fee, no surprise overages; prototype on real data before any payment; the operator owns the code at handoff; the system runs in the operator's own cloud tenant (a private cloud account) under NDA; the principal runs every build personally.

Ready when you are

Book a 30-minute fit call.

No pitch. We will look at your current funnel, define what an outcome means in your industry, and tell you honestly whether this is a fit. If it is, we send the agreement same week. This house has run 40+ builds and holds a Clutch 5.0 review (August 2026).

Related reading: How a Custom AI Commission Runs, Step-by-Step.

Frequently Asked Questions

These answers cover the billing mechanics of the Marketing Arm specifically, since that is what most prospective clients ask before signing: what counts as a paid outcome, what the one-time setup fee actually buys, whether a monthly retainer sits on top of it, and what happens if outcomes fall short of the target.

What counts as an outcome I pay for?

A call, booking, or signed contract that the dashboard can show with the recording or document attached; activity like posts published or hours logged never appears on the bill.

What is the $2,500 setup fee for?

Installing the full marketing operating stack (voice agent, indexability fixes, AEO answer capsules, outbound campaigns) inside 14 days; it is refundable through day 14 if the stack is not live.

Is there a monthly retainer on top of the setup fee?

No. The monthly retainer is $0. After setup, billing is per verified outcome only, with a 20% cap on our share of the revenue we drive, trued up quarterly.

What happens if no outcomes land by day 90?

The setup fee is refunded if fewer than 5 qualified outcomes have landed by day 90, which is the same standard held on every pilot client.